Maintenance care for the brand that cares for kids' health

Mission Mighty Me - Shopify Website support services

Website support services for a baby product brand

One brand with a positive vision of preventing food allergies started seeing a drop in their repetitive customers. So, they came to Techtic for the right and efficient solution to fix this and a couple of more problems. Actually, the company offers a range of baby food products that make it simple to include nuts and other common food allergies in infant provisions, as pediatric guidelines now recommend.

Basically, their primary target audience is parents who don’t want their children to suffer from any food allergies or who have hereditary food allergies and do not want their children to go through the same difficulty. After conducting a thorough analysis and competitive research, our team strategized a sound set of tactics. Our proposal includes redefining and developing the homepage and product description page design per the target audience’s perspective.

Furthermore, we suggested developing a whole new subscription page that aligns with purchase flow and an astonishing affiliate marketing page. The subscription page will aid the brand in gaining more repetitive customers, while affiliate functionality will enhance brand value and awareness. Ultimately, our proposed solutions impressed the client, and we quickly started working on their existing website to boost its functionality and attract more customers.


Unique Functionality Contributed by Techtic

Hassle-free exploring

From discovering the range of baby food products the brand offers to add them to wishlist, add to cart, and shop now, customers get options to buy as and when they want.

Discover the range of baby food products
Special Features

Special features for Admin

  • Dashboard for a quick analytic overview of the platform
  • Exceptional Product Detail page manager
  • Controlling Sales, Product, and customer reports
  • Administer Frontend and Upload Blogs, Videos, and other Content about us, contact us, FAQs, and Learn page.
  • Supervise every order placed by customers
  • Sort products according to category and sub-category
  • View and Manage Every Payment Transactions with Filter options
  • Track and manage customer Subscription plans
  • Organize order delivery and update real-time status
  • Control promotional, communications, and other notifications
  • Manage T&C as well as generate insightful reports
  • Manage Affiliate Marketing programs and brand ambassadors


The baby product brand that the client owns already had an online presence and was working just fine. However, the site was not cooperative in terms of conversions and driving loyal customers. Hence, the client’s primary need was to build something that could help them achieve the milestone of an increasing number of regular customers.

Since an easygoing buyer journey and user experience play a crucial role in conversion, the website was also required to revamp the user navigation across the platform. On the flip side, the client wanted to have a great marketing function to back up their sales funnels.


Building a website from scratch differs from working on an existing platform to improve its core functionality. We had to come up with unique and engaging home page and product detail pages that appeal and simplify for customers to find the right product and customize subscription packages as per their needs.

Furthermore, developing a subscription page that allows end customers to quickly adjust the number of packages and weeks they want to receive the product was a hard nut to crack. On the contrary, designing efficient affiliate marketing features and fine-tuning their product is also a result of our hard work. Thanks to experts at Techtic, who have handled every challenge strategically and smoothly.


With the solutions provided by the Techtic team, the client is now almost there to achieve their first goal of repetitive customers and a number of loyal customers. Not only shopping, but customers can also upgrade their knowledge about food allergies and how to prevent the same right from their children’s infancy. In addition, customers can easily find key ingredients, how to serve, and the science behind the recipe to choose the right food for their babies.

The platform now has a customizable subscription plan feature that lets customers choose the flavor, size, and how often they need it. On the other hand, to reach a wider targeted audience, the brand can leverage affiliate marketing and attract brand ambassadors who can join the movement from the company’s affiliate marketing page. Thereby, the client got everything they needed to operate their mission-driven brand efficiently.

Industry and Tech Stack

Digital Commerce, Food & Beverages
Tools & Technologies



eCommerce Development and Maintenance

 Website Link
Client Says

“Thanks to Techtic Solutions Inc’s work, we have witnessed a three-fold increase in conversion rates within the first six months. The team is very helpful, quick, and agile. Communication is thorough and efficient via email and Slack.”

-Amanda S, Growth Director

@Mission MightyMe


-Don Graham,MD



-Daniel Protz,CEO



“Techtic Solutions provides services fairly and at a great price. Both knowledgeable and communicative, the team strives for success and takes accountability for all their actions. Reports are timely and they manage the language barrier and some challenges in an effective manner.”

-Kevin Garofalo, Chief Executive Officer

@Digital Marketing Agency


“The new site was completed successfully and has led to an improvement in the number of users reaching it as a result. The team managed the work effectively and maintained an excellent, personalized level of service throughout.”

-Melissa Van Hise, CEO

@Iconic Pineapple


“The team provides responsive service and functional websites with high quality code. They are always available to communicate or make quick fixes. Customers can expect a great partnership and excellent results.”

-Pete P, CEO

@Marketing & Seo Firm


“We have been using Techtic for over a year now, at multiple entities. I treat them as developers apart of my team and we have the ability to scale up in a few days if needed. They have been very receptive to feedback and the team stays the same.”

-Hesom Parhizkar, Chief Technology Officer



“The platform has received positive feedback for its performance and versatility. The team is innovative and well-suited for long-term partnerships. Coding is stable and deliveries are timely. They use a wide range of communication tools to keep the partnership effective.”

-Hashem Omran, Co-founder



“They are the best I’ve come across. The team stayed in constant communication while supplying deliverables in a timely manner. Their customer service exceeded expectations, providing great value for cost. The company’s support has generated business growth and new opportunities for app. developers.”

-Danny Salomon, CEO

@United Holdings Group


“The new functionality gives the app more potential and users are satisfied with the improvements. Techtic is trustworthy and has a good understanding of the technological tools available. They bring good ideas to projects and are supportive collaborators.”

-Marcelo C, Founder


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