Blog

At present, there is a lot of craze about Social Media and it is proved to be an invaluable tool for any trade. In spite of its size, it is also a difficult beast for handling due to its continually uneven technology and dynamics. The latest trends and new features seem to emerge a continuous basis, so to keep them on the top of what is new in the social media is important to anyone in the field of digital marketing. So, here we are giving you some latest social media trends in the year 2017.

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‘Mobile’ is the most recognized word of the present times where the tablets and smartphonesare believed to be the most popular devices. In this mobile era, applications are the backbones of any device and they have become indispensable part of modern life. Bringing everything within reach starting from groceries, clothing, and food to gadgets, these apps are the lifeline of the mobile gadgets.

Nowadays, companies are embracing mobile application development not only because this can provide them competitive benefits but as this is anessentiality to survive in this digital era. Hence, most of the businesses now have a mobile app, but regrettably, all cannot prosper and achieve the sought after attention.

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Each year, Google changes its search algorithm around 500–600 times. The changes made to the algorithm are minor changes however there were multiple occasions where Google released a major algorithmic update to make the search results better, faster and relevant. We all have experienced the presence of the two major algorithms and their updates namely Panda and Panguin algorithms. Ofcourse there are other algorithms like hummingbird and Payday Loan algorithms which has not affected a huge amount of queries in search results.

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Webbing Wednesdays Week #3 It is often said “What more can a cell phone achieve?” and yet again some out of the box ideas and inventions shape up the next era. With the increased use of internet on the mobile devices, it is interesting to see how anyone wants to maximize efficiency to find a good coffee shop, pizza place, ATM, Library, Hospitals and other places using fingertips. Well, this was an initiative taken by Google back in 2010 with very initial level of categories and places associated with that. We all know the lightning fast internet was barely made available to people and hence over the period of time, now it’s a huge success, and Google has also taken the mobile search much more seriously foreseeing the growing interest of mobile users for internet. The search term "Near Me Now" is made available for iOS and Android Devices.

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